CRM Platform Basics
· Understand platform architecture
· Navigate Setup
User Management
· Add New Users
· Control User Access
Identity Management
Data Security
· Control Access to the Org
· Control Access to Objects
· Control Access to Fields
· Control Access to Records
· Create a Role Hierarchy
· Define Sharing Rules
Permission Set Groups
Data Modeling
· Understand Custom and Standard Objects
· Create Object Relationships
· Work with a Schema Builder
Customize the User Interface
· Create and Customize Apps
· Create and Customize List Views
· Create Record Highlights with Compact Layouts
· Create Record Details with Page Layouts
· Create Custom Buttons and Links
Build Custom Pages
Formulas and Validations
· User Formula Fields
· Implement Roll-up Summary Fields
· Create Validation Rules
Understand Account and Contact Relationships
Understand Leads and Opportunities
· Create and Convert Leads as Potential Customers
· Work Your Opportunities
Understand Products, Quotes, and Contracts
· Create Price Books to Track Products
· Configure Quotes for Customers
· Track Contracts
Campaign Basics
· Organize Campaigns
· Track Marketing efforts
· Report on Campaigns
Setup Customer Servicewithin CRM Platform
Data Management
· Import and Export Data
· Resolve and Prevent Duplicate Data
Reports and Dashboards
· Create and Format Reports
· Manage Reported Data
· Visualize Data with Dashboards
Automate Processes
Advanced Administration
· Picklist Administration
o Manage
o Share Picklist Values
· Enhanced Transaction Security
o Create Transaction Security Policies
o Monitor Events
o Enforce Policies
· Session-Based Permission Sets and Security
· Company-Wide Org Settings
o Search
o Regional Settings
o Multiple Currencies
o User Interface Controls
· Create a Customer Object
· Event Monitoring
· Territory Management
o Territory Management Basics
o Assign Accounts, Rules, and Users to Territories
o Advanced Territory Management
· Paths and Workspaces
· Knowledge Setup and Customization
· Connect External Services
o Define an API Specification for an External Service
o Register an External Service
· Improve Data Quality
o Create a Validation Rule
o Create a Formula Field
o Create a Lookup Filter
o Create an Automation
· Understanding and Learning the Application Lifecycle
o Basics of Release Management
o Manage Changes in Complex Releases
o Using Package Deployment for Flexible Releases
· Change Set Development Model
· Advanced Formulas